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Task List

 

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Module 2

The Hero’s Transformation and Messaging
(Watch Time: 32:43)

What you'll learn:
  • The insight provided by viewing your relationship with patients as a Hero/Guide relationship
  • How to describe what you do in a manner that will be understood by your ideal client
  • The necessary insight to communicate and sell you services in a manner that will encourage action from your clients
  • How to create your ‘Story Brand Statement’ as a unifying message in your business
Outcomes:
  • Creation of your unique Brand Statement.
  • Incorporation of your brand Statement on all of your core marketing materials.
  • Team-wide understanding and incorporation of your Brand Statement

Downloads